Meeting/Event Information

Online Reputation Management

 

June 18, 2020
12:00 PM - 1:00 PM
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ZOOM Meeting


Directions

Online marketing communications experts have spent a lot of time providing advice on managing online ratings and reviews for local businesses — but reputation can have much broader impact than your reviews in Yelp and Google. Join Josh Greene of the Mather Group as he walks through how to identify and enhance your brand's online reputation. Josh will give you tips on how to maximize online tools to enhance your brand's reach, including: 

  • Search Engine Optimization
  • Wikipedia
  • Paid Ads
  • LinkedIn
  • Glassdoor
  • Review Sites
  • CEO Search


The meeting will be held virtually via ZOOM. Meeting information will be provided to registered attendees. 

Josh Greene is the CEO for The Mather Group, a digital agency, that helps companies manage how they’re found online, through Wikipedia and Search Engine Optimization, and drives targeted high value leads for B2B companies Prior to The Mather Group, Greene was the VP of Marketing for both 1-800-PACK-RAT and Zippy Shell where he was responsible for all marketing including online, offline and the launch of national television campaigns. Prior to 1-800-PACK-RAT, Greene was the vice president of Member Services for Shop.org where he oversaw membership recruitment and retention initiatives. Additionally, Greene collaborated with NRF’s government relations staff to execute policy and advocacy strategies on behalf of Shop.org members. He also served as a liaison to Shop.org’s Policy Advisory Group, developed industry initiatives, and managed Shop.org’s Ray M. Greenly Scholarship fund. Greene joined Shop.org from Discovery Communications, where he was director of online marketing and business development. At Discovery, Greene oversaw online marketing, direct response television, corporate gifting, and partner programs for DiscoveryStore.com. Prior to Discovery Communications, Greene was director of e-marketing for Time Warner Cable and director of e-marketing for Road Runner. He’s been a frequent speaker at industry events including ad:tech, SES, Channel Advisor’s Catalyst conference, and others.

Future Meetings

NFPRSA Media Roundtable

 

October 15, 2020

 

11:30 AM to 1:00 PM

 

The River Club
1 Independent Dr # 3500
Jacksonville, FL 32202
https://www.jaxriverclub.com/

Join North Florida PRSA for our most popular event of the year, the Media Roundtable. It’s your chance to network with the top media members of the First Coast.

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