Keeping Customers Happy: Lessons from IKEA About Customer Loyalty

September 25, 2018
4:00 PM to 5:00 PM
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Bistro Aix
1440 San Marco Boulevard
Jacksonville, FL 32207
http://www.bistrox.com/
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IKEA, the world’s largest furniture company, opened a new prototype store here in Jacksonville a year ago to much fanfare and consumer interest. IKEA knew that a successful launch is not enough to keep customers engaged in the long term. Enter the IKEA FA

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